A recent Adsense Team presentation showed compelling data for which ad sizes generate the best click-through-rate (CTR)---In the Chart above you can see that the best ad sizes for CTR are the Large Rectangle (336x280), Medium Rectangle (300x250), and Wide Skyscraper (160x600). Each of these ad units have 4 -7 times the CTR of a full-banner.
Tuesday, April 21, 2009
Adsense Optimization 101
At the start of April, 2009 the folks at Google Adsense hosted an Optimization Webinar to provide content developers tips and advice in order to generate better adsense revenues.
The Webinar is 40 minutes in duration, and covers:
- An Overview
- Adsense for Content (AFC)
- Adsense for Search (AFS)
- Code Generation and Implementation
- Q&A
- Resources
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